Details to be confirmed
This short interview will give you first-hand example on how to tailor your product and branding for the Asian market.
Host: Mary BOND, Editor, Seatrade Cruise News
The rise of 'Fly-Cruise' is one of the key indicators that portrays the growth of the Asian cruise market. This session will explore how the industry can work more strategically together to improve the offerings of fly-cruise products, as well as how to channel the benefit of fly-cruise to drive further development of Asian cruise scene.
Session Moderator: Ted BLAMEY, Principal, CHART Management Consultants
This session will look into China’s buoyant cruise shipbuilding and repair sectors, and examine the opportunities for technical suppliers in this growing market.
- CHEN Shi, Director Shanghai Rules & Research Institute, China Classification Society
- ZHOU Jian Hua, GM, COSCO (Zhoushan) Shipyard
- John HEMGARD, Global Marine Director, Naval Architect & Marine Engineer, United Technologies
- Alexander FRODL, Sales Stage Technology, Bosch-Rexroth
- Vesa MARTTINEN, Director of Cruise, Ferry and Superyachts, Wartsila
- Ian GU, Marine Operation Manager, Royal Caribbean International
- Per BJORNSEN, Director, V-Ships Leisure
Session Moderator: Raoul JACK, GM, Passenger Ship & Ferry Services, North Asia Zone, Bureau Veritas
Reflecting the national strategy of the Belt and Road, the Summit centres on Shanghai’s goal of accelerating the establishment of an international shipping centre, and building a world-renowned tourist destination with global influence. The Summit brings together cruise industry experts at home and abroad to examine the demonstration of Shanghai Cruise Tourism Development Experimental Zone in China, which includes continuing to enhance the service of the cruise home port, extending the development of the cruise industry, promoting the construction of a new cruise city, and striving to develop the model for FTZ (free-trade zone) and port integration, with the aim for the international cruise economy to enter the era of China.
Concentrating on the theme of “Leading the cruise talent education and driving the innovation by collaborating with the cruise industry", the Summit lays the foundation on the cruise industry talent training model and system, centres on the management of quality and special talents for the cruise industry, and focuses on how to provide well-rounded talents for the industry in order to upgrade the service level, promote collaboration and innovation and bring the cruise industry development to a higher level.
Modern travellers are experience-led, digital bred. Hence it is ever critical to provide authentic and digital enabled shorex experience. Join the session to be inspired by the examples of innovative shorex offerings.
Session Moderator: Joel KATZ, MD, CLIA Australasia
This session will look into the ports and destinations’ development across Asia Pacific. It offers a great opportunity to be inspired by some of the most developed cruise ports in Asia, as well as to learn the trends and challenges that are shared in the region. The first hour will focus on mainland China ports, and move on to ports and destinations from other countries including Japan (Fukuoka and Yokohama), Taiwan (Kaoshiung), Hong Kong and Vladivostok.
Session Moderator: Mark Robinson, CCO, Global Ports Holding
Mainland China Ports
- GU Huiquan, General Manager, Shanghai Wusongkou International Cruise Terminal Development Co., Ltd.
- YANG Huiling, Vice-General Manager, Xiamen Port Group Heping Tourist & Passenger Transport Co.,LTD.
- WU Da, Vice General Manager, Tianjin International Cruise Home Port Co.,Ltd.
- LU Rufu, Executive Deputy General Manager of Shenzhen Xunlong Ferry CO.,LTD. & Executive Deputy General Manager, Shenzhen CMSK International Cruise Home port CO.,LTD.
International Ports and Destinations
- LIN Sin-Wei, Manager, Passenger Transportation Business Section in Port of Kaohsiung, Taiwan International Port Corp. (TIPC)
- Yoshi KOYANAGI, Director, Cruise Promotion Section, Fukuoka City
- Valerii NARGORNYI, CEO, Vladivostok Sea Terminal
- Jeff BENT, MD, World Cruise Terminals, Operator of Hong Kong Kai Tak Cruise Terminal
- Yukata YASUNAGA, Senior Vice President, Marketing, Yokohama Kawasaki International Port Corporation
- Heip Pham Van, MD, Sungroup - Ha Long International Port Management L.L.C
- Lionel Wong, CEO, SATS-Creuers Cruise Services
This workshop will look at examples of established and successful cruise networks from around the globe, and the positive impact they have on their cruise business growth. We will provide practical advice and information on how the networks work and why they are important, who should be involved and why, as well as what needs to happen to establish them and make them work.
Cruise travel operators dedicate to deliver positive customer experience throughout cruisers' journey - this means not only providing good product and service, but also implementing customer centricity at every touchpoint and embedding the principles within business. This session will dedicate to discuss how to succeed with customer centricity, and how to withhold brand integrity whilst executing customer centricity.
Session Moderator: Mary BOND, Editor, Seatrade Cruise News
Session Moderator: Madeline Leong, Partner, Watson Farley & Williams LLP.
As the cruise industry grows strongly in China, it is now more important than ever to understand the sector, from an industry point of view and how it works, as well as how to sell this travel option to your customers. Travel agents attending this training will gain insight into the latest industry trends, address its growing popularity with a look at the innovations and technology that is driving this force, and provide you with tips on how you can improve your cruise sales and business profits.
Presented by experienced global speaker and trainer Peter Kollar, Head of CLIA’s International Training & Development programme, this full-day workshop will provide you with new knowledge and greater confidence in selling cruise and benefit from the many lessons that have taken place from existing strong cruise markets around the world. The day will also feature product presentations form some of the major cruise line brands.
9:30 – 12:00
CLIA Training – Update of the global cruise industry, Overcoming Chinese public perception, and trends, innovation and design that is helping grow cruise popularity.
Note: includes 15 min break at 10:45am
CLIA Training – Cruise port & destination training: How to sell world cruise regions (including domestic cruises)
Carla SALVADÓ, Honorary President, Member of the BoD, and Director of Mature and New Source Markets, MedCruise
Cruise Line Product Updates
End of the Training