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About the brand

Sustainability

Better Stands

Moving towards a future of greener events

Better Stands is an Informa-wide programme aiming to ensure that all core elements of exhibitor stands are reusable. Help us to reduce the environmental impact of Seatrade Cruise Events by committing to the Better Stands programme framework and show that your company values being part of sustainable and socially responsible events.

What's in it for me?

  • 01

    A better quality, more attractive & sustainable stand and smoother, more efficient build up and breakdown periods

  • 02

    Opportunity to promote the sustainable credentials of your brand

  • 03

    Lower work hours and reduced construction costs

  • 04

    Reduce or eradicate your waste bill

Join our

Sustainability Mission

Better Stands

Better Stands

We're asking exhibitors to take the Better Stands Pledge with us to stop using disposable materials. This switch up makes the whole experience easier, safer and more sustainable for everyone involved. You in?

Take the pledge ➜
Check out the checklist

Check out the checklist

The Exhibitor Sustainability Checklist lays out 10 simple steps you can take today to move towards our goal of fully reusable stands.

Download now ➜
More about our efforts

More about our efforts

Learn more about what we as show organisers are doing as a business to make the industries and events we put on more sustainable.

Sustainability

Prepare for the Onsite Audit

There are three tiers of Better Stands: Bronze, Silver and Gold. All stands must reach Bronze, and they will be evaluated onsite at each show. Ready to find out where you rank?

Download the guide